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Specialties
Serving up sweets all over San Francisco’s Bay Area and Wine Country, Sugar Sugar — Custom Dessert Bars designs and installs dessert bars for parties, weddings, and any other social gathering you may be hosting. Whatever the occasion, we’re here to work with you to create the perfect tablescape for your event.
History
Established in 2012.
Business owners Alisia Murray and Sarah Jones joined forces in 2012 to combine their experience in design, hospitality, and event planning to bring something sweet to parties. Upon graduation from UC Santa Cruz, Alisia Murray went into work in the high-end hospitality industry specifically in concierge services and group sales and later transitioned into assisting in private event planning. This Sonoma Valley native has seen her share of parties and weddings and found an unfilled niche in the area of dessert bars, a void that she and Jones would soon fill.