Wright Brothers

Specialties

Wright Brothers, Inc. was founded by brothers Casey and Corey Wright in 2005. In 2004, their parents (Ed and Angie Wright), top-​producing Realtors in Mission Viejo, California, asked the brothers to spend their summer break designing an email marketing program that could be deployed as a replacement to the expensive print marketing campaigns that were the norm within the industry at the time. A few weeks later, the brothers launched a simple email program that delivered relevant content to past and prospective clients. Within a few months, Ed and Angie’s response rates and production soared. Soon, other agents began to take notice, and the brothers were inundated with requests to set up similar programs for other agents. In February of 2005, Casey and Corey formalized their product offering and officially founded Wright Brothers, Inc.

In 2009, the brothers were asked by a Keller Williams office manager in the Los Angeles area to create an email program that could be used to attract new agent recruits to the rapidly growing market center. After some lengthy internal discussions and several rounds of prototypes, the brothers decided to shift gears and instead pitched a regularly updated website with multi-​layered lead generation from online job boards, SEO, and social networking. On January 1^st, 2010, REDcareers was officially launched…