Design Within Reach

New York, United States

2.6

Closed now

20 reviews

Accepts Credit Cards

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Bussiness info

Accepts Credit Cards
Yes
Parking
Street
Bike Parking
Yes
Wheelchair Accessible
No

Description

Specialties

A flagship Studio, DWR SoHo is located on the ground floor of the SoHo Building and features large storefront windows, high ceilings and an open floor plan that serves as an ideal showcase for furniture, lighting and other modern classics. Built in 1906 as a department store warehouse, the building features a subway map embedded in the sidewalk outside the Studio’s front door.

History

Established in 1999.

Design Within Reach is the source for smart solutions. Our business started when our founder tried to furnish his apartment with the classics he’d come to appreciate while living in London. What he discovered was that acquiring these clean, simple and well-​designed products was neither clean nor simple.

There had to be a better way, so in 1999 we bought 20 containers of product, mailed out a catalog and waited for the phone to ring. (It didn’t for 24 hours, until we realized the nighttime answering machine had been accidentally left on.) The rest, as they say, is history. By giving customers access to these items, which are brilliantly conceived, simply executed and consistent with the enduring principles of modernism, we made design within reach.

Visit any of our DWR Studios and you’ll never see a «do not touch» sign. We invite you to linger, bring your dog or kids and join us for design events.

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