G/F, 1 Pak Sha Road, G/F, A2, A3, B & C 白沙道1號G/F, A2, A3, B & CG/F G/F, 1 Pak Sha Road, G/F, A2, A3, B & C 白沙道1號G/F, A2, A3, B & CG/F (Hong Kong Island, Causeway Bay)
Cher 2 is basically a nail polish haven — the shop stocks branded nail polish from names like OPI, China Glaze, Essie… etc. I’m a big nail polish fan, and I buy most of my nail polishes either from here or from Sasa if I’m feeling thrifty. I love that Cher 2 has a HUGE selection of nail polishes. I can easily spend close to an hour just looking, and the colors are all organized according to brand so if you have an exact shade that you’re looking for, you’ll most likely be able to find it on your own. The nail polishes here, being as they are ‘branded’ polishes, are comparably more expensive; for example, a bottle of OPI is $ 70 or $ 80. The service at Cher 2 is quite good. Often they will ask if you’re looking for a particular color or a specific nail polish, and if they see that you intend to pick out more than one they will offer you a basket to hold them. The rest of the time, they’ll leave you alone so that you can browse in peace. And even though the locations of Cher 2 shops are quite isolated — like in an old commercial building, there are always other customers besides from me in the shop. They have a loyalty program going on that I’m part of, though I wouldn’t call it a very good one — the other day I bought a nail polish there, and I was told that I had accumulated enough ‘points’ to be able to redeem a nail polish top coat, but I still had to add $ 50 on top of forgoing the ‘points’ that I had earned so far. I didn’t redeem it because my ‘points’ don’t expire yet so I figure I have time to use them(and that way I may have more selection of products to redeem). $ 50 is quite a bit to add and I feel that I should be able to redeem it free of charge as I’ve spent quite a bit here, but oh well!