Look, if you are after mobile phone wizards and an impressive selection of stock, you won’t find it here. The Melbourne Cellular Centre at the Alexandra Parade end of Brunswick street is very basic, but also very helpful. While I haven’t bought a phone from here — although they do offer some very cheap Optus packages(they only deal with Optus) — they have helped me a number of times with my pre-paid internet. While they did try and push a broadband package for my entire house, I did end up going with the much more simple alternative of a pre-paid internet USB stick. Now every time I am having a problem or if I need to stock up on more credit, I head to MCC — the staff are always very sweet.