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Specialties
For more than 50 years, Hollander Cohen & McBride Marketing Research has provided full service, custom marketing and opinion research to give clients action-oriented information. Since 1949, we have been working with a diverse group of businesses and organizations. We collect, analyze and interpret the relevant data and demonstrate how the results can be constructively applied to your management action. Through qualitative or quantitative research, we deliver the information you need to make sound management decisions and positively impact your bottom line. HCM Marketing Research custom-designs each project to meet your specific needs in the most efficient and effective manner.
We have:
Focus Groups
Mail Surveys
Internet Surveys
Executive Interviewing
Telephone Interviewing
Taste Test
Mystery Shopping
Dyads/Triads
One-on-One Interviews
Intercept Interviewing
Product Placements