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Specialties
NICE Offers Higher Quality and Lower Prices! Gold Jewelry Affordable To Everyone!
Lower prices, higher quality means that you can have a very nice and extensive jewelry collection without having to mortgage your home, your car, or your dog. NICE uses only the finest materials (i.e., gold, rhodium, crystals, gem stones, … etc.). NICE only uses the finest materials, i.e., 18K gold /rhodium, Natural gem stones, Japanese pearls, diamonice crystals, … etc. All products are hand finsihed by craftsmen with years of experience. NICE uses in house, proprietary fabrication processes developed over 75 years and not used anywhere else in the world except by NICE.
NICE fabrication multi-step process layers 18 Carat gold or rhodium 4 times over a non-corrosive metal alloy, producing high gold quality jewelry at prices that just blows away the competition. Selling directly from the factory to you significantly reduces overhead costs others must pay.
Meet the Business Owner
Salvador L.
Business Owner
NICE de Mexico has been a family business over 75 years and was founded by Don Miguel Litchi in 1936 who quickly established a reputation as an artisan and craftsman of fine fashion gold jewelry first in Guadalajara and then all of Mexico. His son, Salvador Litchi, continued the success of the business and helped his father pioneer innovating fabrication processes not used anywhere else in the world to produce high quality gold jewelry at prices everyone could afford.
In 1997, Salvador Litchi created a unique network marketing business model for distribution of gold jewelry business and «NICE», the corporation was born. The business distribution model embodied in NICE enabled many people in Mexico to gain financial success that most only previously dreamed about. By 2003, Salvador Litchi had made NICE de Mexico the number company in sales and growth and received the highest economic award in Mexico by then President of Mexico Vicente Faux for economic success as thousands of Mexican c