Atomic Fireworks

Great selection and customer service !! All fireworks are pricey, but well worth it. I will be returning in the future

Best place in NH I have found that seriously gets you more for your hard earned dollar. Even the new building made me worry about «Phantom-​like» prices… But surprisingly no, they are still the lowest with no gimmick. The employees are very accommodating and they are generous to anyone with a military ID!!! I recommend them highly!

Great Place ! One of the best I have ever seen. I have shopped down south, out west, Pa. and even in the mid west for firework’s. No Bull-sh*t pricing or fake discounts. I have to say Atomic’s is one of the best and is way better than any other one in NH. They do not triple the price to cut it in half so it looks like they give you some fake discount but charge you even more. This place is the real deal!

Atomic Fireworks is located on Route 1 in Seabrook NH, conveniently near the MA/​NH border. Atomic recently finished construction on a new, larger building. The construction began last fall and the new store opened late May. The old store (of which I previously photoed, reviewed, and video-​toured) was closed early March and demolished just weeks later. I have since been able to visit over a dozen different firework stores throughout New Hampshire.
The Good
Atomic prices their Excalibur, HD, Pro, Nuclear, and Exterminator shell kits at $ 60 which is the best price you will find on those without a special sale or some kind of discount deal. Their assortments are Buy 1 Get 1 Free, which slightly discounts the price of each product inside the assortment.
Wholesale is available with a minimum purchase of $ 500 and the discounts you receive from their wholesale is good.
They carry various brands, but they’re heavily stocked with BIG and Megabanger. BIG makes a lot of unique products and Atomic sells many different BIG assortments.
The VIP card emulates what most smaller firework stores do after you walk up to the register. You see, firework store employees are not just cashiers, they are salesmen. At their own discretion, they can add items to your purchase based on how much you got. Atomic does this in a more «official» way, giving you 20% in free fireworks after your purchase. For example, if your grand total was $ 100, you would be allowed to go back and grab $ 20 worth of product for free. I am not quite sure how to obtain the VIP Card; I was given one my first trip there when I spent over $ 100. However, I recently spent $ 30 on my last trip and didn’t get $ 6 in free fireworks after using the card, so I’m assuming there is a minimum on the capability of these rewards.
South of Seabrook is Salisbury, and you can actually cross over into Massachusetts via route 1S, rather than traveling up route 1N and getting on the I-​95S. There are 4 other firework stores in the immediate area in case you need more options, and every store further upstate (along I-​95) is overpriced.
Early January into February, they had a «pre-​demolition» clearance sale 33% off entire store, except those 60gram shell kits which were $ 50 each, and assortments which were 20% off while still being B1G1. This was a good sale that I hope they bring back again someday… without the «demolition» part of course.
They are known for having a good stock of those mini hot-​air balloons, called «Sky Lanterns» and they have various colors of which you can buy 8 for $ 25 or $ 4 each. If you have or will inquire about these to any fireworks store in Seabrook, there is a good chance that you have been or will be redirected to Atomic for these.
The Bad
Prices. They are not the worst I have seen; certainly far better than Phantom or TNT. After visiting over a dozen stores, it was hard to be impressed by a $ 40 average on 500gram repeaters/​cakes. After buying Matrix Pyro for $ 12 at a different store, I felt silly that I had spent $ 18 on it at Atomic. As I’ve said before, a lot of BIG products are unique, and not many other stores in NH carry BIG so they’re able to charge up to $ 25 for 200gram cakes when I’ve seen 500gram cakes sell for that price elsewhere. Although they successfully compete with other stores in the area, those other stores bust out sales more frequently that render Atomic’s store invisible.
Conclusion
If you are a casual shopper just crossing the border for fireworks, I recommend this being one of the many stores you visit. If you are a hobbyist and/​or a traveler like I, you may want to go up I-​93 instead, or at least cross over 101 to the good stores after tackling sales in this area.

Gone are the days of my youth when you could buy fire crackers, bottle rockets and smoke bombs. They are all illegal now in NH and of course forget about MA. The new fireworks are actually mini fireworks displays with colorful spark shows and some occasional noises. Nothing flys and the explosions are very small.
We first checked out Phantom Fireworks and Fantasy Fireworks. Phantom is a megastore with high prices and a strange ID check where they ask for a drivers license and home phone number… Fantasy is a divey store. Both had 2 for 1 deals for everything which may end up forcing you to have more fireworks than you need.
We found the best prices and service at Atomic which was our 3^rd stop. They have much fewer of the 2for1 deals so you can get what you want without jacked up prices.
A guy walked us through the whole store talking about the pros and cons of different products. We ended up buying from them. We bought a few small Panda boxes (a mix), some very impressive sparklers and a few types of Roman candles.
The prices from all these stores seem high compared to what these fireworks probably actually cost in China. We will return to Atomic.

This place was amazing and super cheap with great deals. We explained that we wanted «bang for our Buck,» and «things that exploded in the air.» She pointed us directly where we needed to go and set us up with exactly what we needed. She rocked. She clearly loved setting off fireworks and it showed. She knew her stuff.