From the Forest

Specialties

From the Forest, located in Wisconsin (United States) is a state-​of-​the-​art pre-​finished engineered wood flooring manufacturer. We provide flooring manufacturers, distributors, and retailers with private label flooring, to your specifications.

History

Established in 2007.

While working for other flooring manufacturers on a consulting basis and became aware that our clients wanted fresh product ideas but needed help with start up and back up production services. They also wanted to get products to market in 60 days verses the 6 months or longer it was taking them. Our retail and distributor clients were looking for the same thing in addition to reducing their inventory carrying costs and finding a way to eliminate the forecasting challenges they were having from China.

Meet the Business Owner

Tryggvi M.

Business Owner

Tryggvi Magnusson, co-​founder and President of From the Forest, LLC, a native of Iceland has been creating innovative flooring products for over 25 years. In 1984 he was instrumental in developing the technologies behind the laminate flooring industry. He has consulted for many of the best in the industry including Armstrong, Formica, Shaw, and Masco to name a few. He was also the founder and President of Award Flooring in 1997 — 2003. Creative ideas and innovative solutions are his speciality.