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Specialties
At simpleFLOORS, we’re passionate about providing our customers with premium-grade, design-conscious flooring at guaranteed low prices. Our beautiful and unique wood flooring products enhance the health, style and longevity of your space. With thoughtful design and specialized customer service, shopping with simpleFLOORS is rewarding and hassle-free.
Don’t just take our word for it — you can shop for your new flooring with confidence knowing that our customer performance ratings with reliable online retail partners including eBay, Amazon, Square Trade and Overstock.com are second-to-none.
simpleFLOORS San Francisco is a Small Business, self-funded Franchise driven by innovative ideas and superior customer service. It is our mission to deliver to you stylish, cost-effective products designed to inspire. Not having to rely on making investors wealthy allows us to place our focus right where it counts, on our products and customers.
History
Established in 2005.
Simple Floors Opened its doors as Floor Factory in San Francisco, A Flooring Retail Store straight from the manufacturer.
Brick and Mortar popularity, and Instant Online success gave simple FLOORS our wings. With in 3 months we opened in LA, SD, Sac. Another few months we were opening in Washington, Portland, Orange, N.Hollywood. Then Georgia and we’re even in Texas.
The original location, the San Francisco Store, was sold to is now locally owned and operated by the very first employee to come on board below the Partners. R. Wood Floors Inc., Christian Rodriguez who has continued to raise the bar for customer service, and customer experience since his take over in 2012.
Meet the Business Owner
Christian R.
Business Owner
I started at Simple Floors in 2005 with no industry experience, other than a short stint, removing carpets for a carpet installation company.
During the interview, I answered every question the same.
«Can you drive a fork lift?», «Have you worked as a warehouse worker?» and many others…
— «No, But I’ll learn»
My first job here was sweeping the warehouse, loading up clients, using a pallet jack to move pallets around the showroom. With growth, came more responsibility. We moved the warehouse out of the small space that made out showroom, warehouse. left the showroom there, and opened a separate warehouse. Eventually moving to Oakland to a space about 40k sf.
Thats when I decided, with my little experience I couldn’t keep it going.
I moved to sales in SJ. Months later, Store Manager. By the end of the following year I was the NW US Regional Manager.
My last position with corporate simple floors, National Sales Manager.
Married with 3 kids, 16yrs, 7yrs and 3yrs and a pup