Hard Rock Café

Specialties

Though primarily founded during the Gold Rush, San Francisco really made a name for itself in the turbulent 60’s. Political protests, infamous «summer of love» and of course, the ground-​breaking music scene all marked San Francisco as an important and pivotal locale for culture. And take it from us – this city with a past still makes the scene, today. Whether we’re talking foot-​stomping live music or another 6.5 on the Richter, San Francisco truly rocks! Back in the day hippies used to congregate at Haight-​Ashbury, but these days the rockinest spot is the Hard Rock Café San Francisco. Where else can you eat the tastiest burger in town, trippin’ out on groovy rock artifacts and treasures, while jamming to the most outta sight tunes? Our mind-​blowing memorabilia collection featuring great locals is far out, man! Grateful Dead, Faith No More, Jefferson Airplane, Journey, Santana, Sly and the Family Stone, Vince Guaraldi… these are just a few of the local bands that made it big. Now you can get in on big action yourself with the Café that’s rocking San Francisco! Here at Pier 39 we’ve got fab views of Alcatraz, the Golden Gate and Bay Bridges, the San Francisco Bay, and the City skyline, not to mention more than 110 stores, 11 full-​service restaurants, and numerous fun-​filled attractions. You can find the 45-​acre, Pier 39 complex two blocks east of Fisherman’s Wharf at Beach Street and The Embarcadero. So if you’re going to San Francisco, be sure to stop by the Hard Rock Café.

History

Established in 1971.

Back in the seventies, Clapton liked to eat at this quirky American diner in London called the Hard Rock Café. The place was this funky old building that used to be a Rolls Royce dealership, and it was run by a couple of young Americans who liked to keep it loose.

So Clapton got to be friends with the proprietors and asked them to save him a regular table, put up a brass plaque or something. And the young proprietors said, «Why don’t we put up your guitar?» They all had a chuckle, and he handed over a guitar, and they slapped it on the wall. A week later, another guitar arrived. With it was a note from Pete Townshend of The Who which read: «Mine’s as good as his. Love, Pete.» Today there are more than 70,000 guitars, drums, pianos, harmonicas, microphones, shirts, pants, scarves, shoes, handwritten lyrics, cars, bikes, a bus and assorted rock memorabilia — by far the largest collection in the world, on the walls of over 163 Hard Rock Cafes, Hotels and Casinos in 52 countries.