Allegra Design Web Print

Specialties

Allegra Design Web Print is a single source graphic design, web design and printing resource that makes sense for a business looking to grow.

Imagine having high quality marketing materials that improve your marketing communications in a targeted and practical way. Cross media solutions build an effective integrated marketing strategy — and that strategy can improve the quality of your prospects and deliver results.

Today’s business leaders have to be smart marketers. Allegra provides a variety of resources that will make your communication with your prospects more efficient and effective. Allegra can optimize your marketing dollars and target your advertising plan. We can show you the best ways to reach your target audience, grow your business and maximize your ROI.

Allegra Design Web Print is an excellent resource for design including brand development, enhancing your online presence, printed materials, direct mail campaigns using variable data, email campaigns, signs and banners.

Internet marketing can change daily, but at Allegra we stay on top of the most effective and efficient ways to maneuver the webs marketing maze. If it is online advertising that is your next step, Allegra can help with traffic building online advertising campaigns and highly targeted programs.

History

Established in 1988.

The business was started as a printing business in 1988: Gowan Printing. In 2008, Jim and Bill Elder bought Gowan Printing, renaming it to Allegra. With over 30 years of senior-​level marketing experience, Jim along with Bill have been helping businesses and not-​for-​profits solve their marketing problems, as well as make their print and mail service buying trouble-​free.

Meet the Business Owner

Jim E.

Business Owner

Combined, we have 45 years of marketing and over 50 years of printing experience at Allegra. Along with being one of the principals at Allegra, Jim is currently an Assistant Professor and Chair of the Department of Entrepreneurial Studies at Lindenwood University. There, he teaches marketing and entrepreneurship courses. Prior to that, he was Senior Vice President of Marketing and Business Development at Hythiam, Inc., a health care services management company. Before that, he was Senior Vice President of Marketing and Sales at DrugAbuse Sciences, Inc., a biotechnology company. he has spent his career developing and implementing marketing strategies, launching new brands and building strong businesses.