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Specialties
We take care of our customers, not just selling a piece of jewelry but understanding a specific style, budget, and need, ensuring the perfect selection.
We are known for our patented cut diamond, brighter than other diamonds on the market, which includes 81 facets instead of the typical 57. This comes with a 100% Lifetime trade-in guarantee.
Our jewelry repair service is in-house with 4 jewelers that have over 20 years of experience. We also specialize in custom designed jewelry and are the exclusive carrier of licensed NBA jewelry in Oklahoma City!
History
Established in 1972.
Established in 1972, we created and patented a diamond cut called the ForeverAfter diamond in 2000. It has 81 facets compared to the normal diamond of only 57 and is 35% brighter.
We take pride in providing the best customer service and making every customer feel special.
Meet the Business Owner
Mark M.
Business Owner
Mark is a 3rd generation jeweler. He and Dave Farrand started their business in a basement on May Avenue in Oklahoma City in the early 1970’s repairing jewelry for other jewelers in Oklahoma. Eventually they turned their business into diamond, precious gems and jewelry sales as well.
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