Point 2 Running Company

This is by far the best place to get fitted for running shoes on the Peninsula. And while Running Etc. in Ghent is also an excellent choice with well-​trained staff, the process here is more fun and interactive. They have an arch scanner that shows the shape of your feet and balance, and they have you run on a treadmill and record it to show you what your feet do in motion. Just for kicks I took a scan of my feet and showed the sales attendant how alien they are– totally flat with large pressure peaks on the outside, middle part of my foot. They also use a brannick device to measure your feet, which can help narrow down a model of shoe based on how the width runs. It’s essentially the same process that chain Road Runner Sports uses, just without the upselling of custom insoles.
The shoe selection is decent, though they unfortunately don’t carry my two preferred brands (Adidas and Nike). Brands that they do carry include Asics, Brooks, Saucony, Mizuno, New Balance, Newton and Pearl Izumi (and I’m sure I’m missing a few). I am impressed that they always have lots of clearance options, and the apparel and accessory selection is also solid. I LOVE the new space at Tech Center. It’s very open and modern.
Staff are terrific, and they also all run! I noted that despite it being pretty close to closing time on a seemingly busy Saturday, they were happy to offer customers coming in the full gait assessment.

I visited this store in January upon a coworker’s recommendation. I was fitted for a pair of shoes and since then, have had very little knee pain. I went back today with my husband to find him a pair of shoes. Everyone is very friendly. Our salesperson today was not nearly as thorough as the last one, but the store was very busy so I can understand. I wish the prices were not so high, but I understand quality costs money. My only other complaint is that they should carry more safety gear (reflective belts, vests). I will be back next time I need new shoes.

My wife and I live on the Southside, but I received a Gift Card to Point2 and decided to come up and check them out.
What makes Point2 stand out? The people, and the service!
My wife has been struggling while running for months. Shin splints, all that kind of stuff. She had never been evaluated to see just how she runs, and what type of shoe she needs in order to match up to her running style
A few minutes on a treadmill showed her running style, along with a walk across the pressure sensor allowed the folks there to recommend a shoe that would match well with her running style.
It has been a couple months, and I am happy to report that my wife is running well, and no longer having those shin splints and other issues. Point2 was able to recommend a shoe that worked for her, and indeed they were right on point with their recommendation! Highly recommended.

Best experience I’ve ever had buying running shoes! You can get your feet digitally measured for arch levels, and then the experts watch you run on the treadmill without shoes to see how you run and what shoes would be best for you. Prices are great, and the staff is extremely friendly knowledgeable.

Nice place to get sized for comfortable shoes. It’s a lot like blue mile back home. Think walking company but for working out.

Finally made a visit here as I was in need of a new pair of running shoes. I wanted to ask for some advice on a good pair so decided to take a trip here. Wow, our salesperson was extremely thorough and knowledgeable. In no way was he pushing sales. He explained everything to me in detail and now I get it! I got a good pair of sneakers and excited to put them to good use. Very friendly people. Will definitely return!

Excellent service from knowledgable staff who can measure your standing foot posture and make informed recommendations for products.
I was looking for minimalist running shoes and settled on the Merrell M-​Connect series. The store has a treadmill to test the shoes, which is awesome.

Love this running store! Bill was the guy that helped me determine what type of feet I have and which running shoe would be best suitable for me. He was very knowledgeable and suggested a really great shoe for me: Brooks Beast. I was able to run on a treadmill in the store to test out the shoe. I’m flat footed, and the shoe that Bill recommended me was really great for me. I felt that I could run forever with those shoes on. Bill is a great salesman that shared such valuable knowledge. Bill, along with all the other staff members of Point 2 Running Company, welcomed me as soon as I walked into the store. Great PR skills and very welcoming and kind of them to do that. I highly recommend any of you who are in the market for some excellent running shoes to pay Point 2 Running Company a visit one day! They will point you in the right direction when purchasing anything that has to do with running, from shoes to socks, from athletic gear to knowledge about the sport. My favorite running store in Newport News!

UPDATE– I am happy to say that after posting my review on both fb and Unilocal,I did hear from the manager, who was now gone out of her way to correct the situation.
I am happy to say we now have a pair of shoes that fit. Only wish we didn’t have to go through all that in the first place.

The experienced staff of runners in this store made it completely worthwhile. I’m currently in the process of training for my first marathon ever, and I have little distance running experience outside of this. At no point when I was in the store did I feel «judged» or uncomfortable with what the staff was telling me. They explained in clear detail why I should consider the type of shoe they recommended for me, and they described it in a way that even a dummy like me could understand. What I also appreciated was that they did not aggressively try to push the more expensive brands of shoe to me; they explained the additional benefits to me, but also made sure to explain how the cheaper pair of shoes also satisfied most of my running needs. The 10% military discount was greatly appreciated as well.
If you’re serious about running, it’s worth it to come here. You’re likely not going to leave here with a pair of shoes costing less than $ 80.00. However, if you are doing something serious as running 26.2 or 13.1 miles (even if you’re not running for time), it’s worth it to come here. Your feet will be thankful!

Took wife in to get fitted after a new pair of her preferred shoes were causing ankle pain. Rachel immediately diagnosed the problem as a change in the heal/​toe angle with the new generation of these shoes. After a fitting and shoes with the original angle, the recovery is miraculous. Rachel is amazing.
One additional bit: return policy is awesome. They will take shoes back within two weeks of running on clean surfaces. Two weeks.
UPDATE: We ran the Richmond Marathon (our first) in November a few minutes under our pace. We are contemplating an ultra in the spring. This would not have been possible without the ability to talk to a professional. Seriously, folks. Get thee to the pros. Too much at stake to play shoe roulette.

Getting back into running, I knew I needed a new pair of shoes when I kept getting aches and pains. On the Saturday afternoon I came in, it was pretty busy but a courteous salesperson soon started working with me. He used their technology to analyze my feet and it turns out my shoe model was not well suited to my feet. After being given several matches, I went with the brand I’m familiar with. Several weeks of running on the new shoes has resulted in happy legs and nice workouts.

They take great care of their customers, have a great selection, and great prices. I recommend everyone go there and have the staff do an analysis of your stride before you buy.

This is by far the best running shoe store that I have ever been to. Due to its staff of experienced runners, and its use of high-​tech technology (more to follow) you are sure to come out with a sneaker that feels like it was designed just for you.
When I walked into the store both of the sales staff were busy with other customers, but as soon as one was free, I received personalized attention to find the sneaker I needed.
Steve, whom I believe to be either the owner or manager, first had me step on a computer pressure pad to determine what type of arch my foot has. Then, he had me walk and run onto this same pad to determine whether or not my feet pronate or supinate when I run (roll inwards or outwards). Finally, he had me jog on a treadmill while barefoot, while filming my feet, in order to see exactly how I run.
After all this, it turned out that I had between a moderate and high arch, that my feet tend to pronate, and then I run on my forefoot. Steve used this information to find three sneakers designed for me. The first one he offered has to be the best fitting sneaker I have ever put on.
Overall, I had a great experience at Point 2 Running Co. I highly recommend this store for both beginning and veteran runners; you will not be disappointed.