Marketing Pathways

Specialties

We work with small businesses to achieve increased exposure to prospects and clients. Using all the tools available within your budget, we utilize social media, advertising, public relations, web, email, media, and promotional ideas to get the word out on your business.

Being a small business isn’t always easy. You need expert help that understands what it is like to wear different hats and at times perform every function of the business. Relax and know that we will take care of all of your marketing at a reasonable cost based on your budget and goals.

Our clients rest easy knowing they are using professional marketers. We specialize in small businesses because our talent is broad-​based. Need a marketing coordinator, but not have the funds to hire an employee? Hire us as your marketing department. Use us when you need to achieve maximum results for the right cost.

Our tag line is «Strategic thinking. Creative ideas. Results.» and we mean it.

History

Established in 1997.

Originating in Cincinnati, Ohio and now operating out of the Pittsburgh, PA area, Marketing Pathways was created to fulfill a need by the business community for outside, contract marketing help.

We moved to the Pittsburgh area in 2000 and have had this single location since that time. Over the last few years we have found that small businesses, those with over half a million in sales and up to 100 million dollars in sales per year, were the group that needed us the most.

As a full-​service marketing firm, we can do most anything you need. Our list of partners in the industry is extensive so we can always find the right professional to help you.

We continue to evolve and grow, as we recently expanded our services to include full service social media, both in strategy and tactics.

Meet the Business Owner

Cindy N.

Business Owner

Cindy is a seasoned marketing professional with expertise in both marketing and sales. Her belief, that by assisting businesses in developing and growing to their greatest potential, she will also achieve success is at the core of her business. As a marketer with a broad scope of capabilities, her specific proficiencies and skills are in strategic planning, branding, social media, direct marketing, advertising, market analysis and research, marketing public relations, copywriting and database marketing.

She is President of Marketing Pathways, a marketing consulting firm providing a wide range of results oriented marketing services to companies that consider themselves to be small businesses. Marketing Pathways serves both business-​to-​business and business-​to-​consumer marketing clients. The cornerstone of this consultancy is the strategic, long-​term thinking that builds on the basic principles and ideology of marketing.

Strategic thinking. Creative ideas. Results.