Outside the Box Interactive

Specialties

* Marketing, Advertising, Corporate Communications

— Consultation

— Creative Strategy and Direction

— Corporate Identity and Brand Management

— Direct Mail (including variable data)

— Print Advertising and Collateral

— Online Marketing and Advertising

— Interactive Customer and Product Programs

— eMail Campaigns (design and management)

— Promotions and Sweepstakes (on and off line)

— Sales Presentations (from interactive to PowerPoint)

— Art and Copy Direction

* Web Development and Hosting

— Custom Web Design

— Managed Web Hosting

— eCommerce Websites

— Site Maintenance Plans

— Micro Sites

— Organic Search Engine Optimization

— Product Focused Sites

— Rich Media, including Streaming Media

Our philosophy is simple: By establishing a seamless presence — online and offline — and conveying relevant messaging through traditional, eMail and social media campaigns, businesses can attract new prospects and stay connected with existing customers.

History

Established in 1995.

Outside The Box Interactive is a boutique digital design and online marketing firm located in the landmarked A&P warehouse, the centerpiece of the Powerhouse Arts District in downtown Jersey City. 15 minutes from midtown Manhattan, 10 minutes from downtown New York City and Wall Street.

OTBI specializes in strategizing, creating and executing award winning online marketing and brand development — social, email, websites, ecommerce and organic search optimization. We also provide the corresponding print collateral materials — advertising, brochures and presentations. While a number of our clients are Fortune 500 companies our particular passion is helping small businesses, non-​profits and arts organizations thrive in a complex environment.

We believe that every business deserves an online presence that represents their passion and expertise — their Brand.

With our years of proven experience Outside The Box can maximize the power and reach of the Internet to further your business.

Meet the Business Owner

Frank D.

Business Owner

Frank DeMarco — Managing Partner and Founder of Outside The Box Interactive LLC, an interactive design and marketing firm based in Jersey City, NJ. Frank brings over two decades in the communications industry and a broad range of related marketing and advertising experience. He has had success both as a Creative Director and a Managing Executive at both agencies and corporations. Frank has served 8 years on the faculty of Parsons School of Design and later 2 years at FIT, teaching communication arts and graphic design. He has also lectured or delivered seminars at the AIGA, Advertising Club of Westchester, New York Society of CPA’s and Brooklyn College. Currently, Mr. DeMarco is a mentor at NYU in New York City.

Frank holds a Professional Degree of Fine Arts from Parsons School of Design and has studied at the New School for Social Research, SUNY Purchase, Pratt Institute’s Computer Arts Forum and Harvestworks Digital Media Arts.

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