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Specialties
Feed The Machine is an endurance sports nutrition and wellness store that provides athletes with the most comprehensive selection of best-of-breed products, useful nutrition knowledge-base, and personalized advice … helping you feed YOUR machine for optimum performance.
Our goal is to provide outstanding customer service and make your purchasing experience easy, convenient and educational.
Here are some of the product categories we carry: Pre-workout /pre-exercise, during workout /exercise, post workout /recovery, protein drinks, sports drink, recovery drinks, amino acids, vitamins and minerals, antioxidants, anti-inflammatories, energy bars, recovery bars, electrolytes, energy gels, energy chews, energy boost, endurance boost, immune support, joint health, omega fats, muscle support, Vo2 Max, Oxygen enhancers, aerobic threshold, anaerobic threshold, testosterone boost, sleep aid, skin care, vegan, phytonutrients, probiotics, lactic acid buffers.
History
Established in 2005.
Our company was founded by two ultra-endurance athletes with similar passions for maintaining high-level performance based on good sports nutrition.
Traditionally, many athletes don’t pay enough attention to nutrition to meet the demands of competition and their everyday life. They often pattern after what others do while not always considering if it’s right for them. Too little time is spent on selecting products with quality ingredients that address their unique needs and not enough time is spent testing their nutrition and hydration plan in advance of competition.
This comes as no surprise as athletes are pressed for time and the available nutritional information can be confusing and often contradicting. We are passionate about changing this and making proper nutrition an essential part of every athlete’s régime by giving them the tools to make the right choices. Our goal is to help athletes perform at their highest level while always maintaining good health and longevity.
Meet the Business Owner
Cyril J.
Business Owner
Our company was founded by two ultra-endurance athletes, with similar passions for maintaining high-level performance based on good sports nutrition. Traditionally, many athletes don’t pay enough attention to nutrition to meet the demands of competition and their everyday life. They often pattern after what others do while not always considering if it’s right for them. Too little time is spent on selecting products with quality ingredients that address their unique needs and not enough time is spent testing their nutrition and hydration plan in advance of competition. This comes as no surprise as athletes are pressed for time and the available nutritional information can be confusing and often contradicting. We are passionate about changing this and making proper nutrition an essential part of every athlete’s régime by giving them the tools to make the right choices. Our goal is to help athletes perform at their highest level while always maintaining good health and longevity.