Accurate Writing & More

Specialties

Go from unpublished writer to published author: we’ll help decide the right publishing path, prepare your proposal or set you up as a publisher, get your book done and marketed.

Ethical, eco-​friendly, low-​cost/​high-​return marketing for small business, nonprofits, authors/​publishers, entrepreneurs, and community groups. We do it for you – OR use our award-​winning do-​it-​yourself books. Marketing plans, partnerships/​JVs, publicity in traditional media, social media strategies, advertising/​direct-​mail copywriting, and more.

While-​you-​wait resumes to make you stand out in the crowd.

Work directly with Shel Horowitz, marketing strategist, copywriter, international speaker, and award-​winning author of eight books including Guerrilla Marketing Goes Green. Located in the Northampton-​Amherst area and serving the Valley – and the world – since 1981.

More info at Fru​gal​Mar​ket​ing​.com

History

Established in 1981.

Evolved from a termpaper typing service first into writing powerful get-​noticed resumes, and then into a marketing consulting and copywriting service helping clients across three continents. Owner Shel Horowitz is also the author of Guerrilla Marketing Goes Green (Wiley, 2010, co-​authored with Jay Levinson), Grassroots Marketing (Chelsea Green, 2000), and six other books.

Since 2004, Shel has also helped writers become published authors, in the most appropriate way for you and your book.

He is the founder of local and international organizations including Save the Mountain, the Business Ethics Pledge campaign, and the International Association of Earth-​Conscious Marketers.

Meet the Business Owner

Shel A.

Business Owner

Award-​winning author… marketing consultant and copywriter…“book shepherd… community and international activist. See complete bio at guer​ril​la​mar​ket​ing​goes​green​.com (click on the Media page and scroll down or click on the bio link)