Diamond Source of Virginia

Specialties

Diamond Source of Virginia is one of the nation’s leading diamond retailers and provides high quality certified diamonds and diamond rings at some of the lowest prices in the country.

Gain diamond-​shopping advice with our online diamond education center. Learn how to avoid expensive mistakes, find the best diamond values, and be aware of what you should know about jewelers’ tricks and traps.

Our diamond experts pick the best diamonds from over 250,000 loose diamonds owned by cutters and wholesalers nationwide. We help you find breathtaking diamonds while avoiding the typical diamond shopping mistakes. Our prices are a fraction of typical jewelry store prices because we pass the savings of our low overhead on to you.

We specialize in ideal cut and Hearts & Arrows round diamonds plus the best cut fancy shapes including Cushion, Radiant, Asscher, Princess, Oval, Emerald, Marquise, Heart, Pear, Trapezoid, Trillion, Crescent Moon, Lily, PrinceCut, Eighty-​Eight, and many others.

History

Established in 1989.

Welcome to Diamond Source of Virginia, a family owned business. Anne and Denny Reinke, owners of the company, founded the business in Richmond, Virginia in 1989. Ten years later, they launched their website to provide shopping and diamond advice to clients. Diamond Source of Virginia has grown to be one of the country’s leading sources of loose diamonds and diamond rings for shoppers who want high quality and low price diamonds. Anne is the President of the company and has been selling diamonds for over 25 years. She works closely with diamond cutters and wholesalers nationwide to ensure our clients get the best diamonds possible. Denny uses his engineering and business experience to keep overhead costs and client prices low while maintaining high levels of customer service. Unlike most jewelry stores or online companies, when you call Diamond Source of Virginia, you will probably be talking to one of the owners.

Meet the Business Owner

Denny R.

Business Owner

Denny is Vice President and the primary diamond inspector for the company. He is a graduate of the GIA Diamonds and Diamond Grading courses and has over 25 years of experience in the diamond industry. Denny has an Industrial Engineering degree from Iowa State University and a Master of Business Administration from the University of Nebraska at Omaha.

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Denny R. says,

«One of the best ring designers in the industry.»