deepFLING

Love this jewelry store. I have gotten the most amazing pieces there so I always check it out when I’m down in southern California. Worth a stop to look and see what they have.

I LOVE THIS STORE. I get lots of compliments on my Jewelry (so conceited) lol, and a lot of it comes from this store. My most favorite lines are the Swedish ones like Kum Kum and the new Uno de 50. I was originally pleasantly surprised to find the prices so affordable for the quality, i am talking affordable. Last time i was there i bought a 17.00 ring. Now they are not all that cheap, but you get the idea.
If you are in the area definitely a must go.

Whenever I’m out in a new city I rely on Unilocalers posting reviews about places I’d otherwise not find. So glad I took the time to seek this place out based on other reviews. Lovely store, good prices with friendly and helpful staff to boot, just like all the other reviews posted. Even if you don’t buy anything, it’s a great place to browse for all the unusual, lovely jewelry, clothes & accessories.

I do not buy Jewelry very often let alone go into jewelry stores but this place is way cool! Very unique and fun. Great prices too. Staff is friendly and helpful as well, not pushy at all.

The store is small but very well curated with beautifully made, unique, and well priced jewelry. Frankly, I absolutely adore this store and I’ve only been there once. I popped in 10 minutes before they were to close and the lady that worked there was super nice and easygoing. Initially I just wanted to go in for a quick browse as my curiosity was piqued from the positive Unilocal reviews… but I ended up totally falling in love with KumKum (a Swedish brand) silver gemstone ring. I was pleasantly surprised it was so inexpensive too. I’d been looking at other gemstone rings on Etsy and in higher end department for easily 3x — 5x the price and not nearly as nice. Most favorite piece of jewelry since my engagement ring. A lovely gem of a store.

Just popped in there today for some advance Valentine’s day shopping. (Last minute would be tomorrow night.) I can confirm all the positive things the people below said; it’s a nice shop, the people there were helpful and not pushy, prices seemed pretty reasonable to me. There are some pricey pieces with sterling and semi-​precious stones but the costume stuff is very reasonable.
No 5 stars because I don’t know enough about jewelry stores to say this is as good as it gets. But next time I want to buy some jewelry they will be on my list.

WOW — wonderful jewelry, and less expensive than I found to buy the same items in Sweden when I was there! I had so many great items to choose from that it took me at least 30 minutes to decide. The staff was very helpful, and the gift was beautifully wrapped (for free). I will be returning!

It was a treat to shop at Deep Fling for the holidays. A nice respite from the hectic shopping malls, etc. If you go, take your time and check out the detail of the pieces ~ great options for many different tastes. I checked four people off my list for the holidays in one stop and feel like the selections will be appreciated as personal, yet fun and enjoyed for years to come.

If you are a woman tired of seeing the same old thing at department stores or a man who is looking for something really special for your gal that isn’t going to require a second mortgage on the the house then you MUST check out Deep Fling.
The quality of all of their jewelry, clothing, and accessories is absolutely top notch and they have something for every budget. I just purchased a pair of beautiful silver hoop earrings for $ 27. They also have rings, necklaces, and bracelets under $ 50. The second «tier» of jewelry I would say ranges from $ 50-​$ 150. LOTS to choose from in this category. There are some more expensive items $ 150 – 500 or so but OH MY MY are they beautiful pieces. A lot of the jewelry is European so is very unique. You can literally find any style of jewelry here too– I have bought things for my teenage sister and my grandmother. The best part is, nobody else will have the exact same thing.
As for the location, they have recently moved to the Lumberyard area in Encinitas which is a much better location compared to off the 101. Spacious, well lit, and much bigger than the previous store.
You absolutely will not meet more helpful, knowledgeable, or kind people at any other jewelry store. The women that work here are all amazing and will go out of their way to make sure you find something you love. I come here often enough with my aunt and mom so they know us when we walk in :)
You will not find more beautiful or reasonable jewelry anywhere else. And for those wanting something truly special for their loved one, this is definitely the place to go that is guaranteed to make their jaw drop!!!
Tip: HUGE selection of Pandora and similar style beads, Pilgrim charms, and my personal favorite, Kum Kum :)

I love this store! Love, love, love! Owner is super cool and nice. All the staff are helpful. A wonderful place to shop.

What a great store! The staff is knowledgeable, friendly, and helpful without being «overly helpful» and pushy. All the jewelry is very unique, and they have everything from casual to more elegant. The prices are very reasonable. I was able to buy 2 sets of earrings, a necklace, and a bracelet for under $ 90! There were some much more expensive pieces, but deservedly so. It is worth a look!

Love, love, LOVE this shop.
First of all, the pieces they carry are beautiful and unique. The owners and staff are very proud of the collections and can tell you about the designers and many times may have a story about specific pieces.
Secondly, the prices are reasonable. In fact, it is my favorite place to find gifts. I’ve purchased gifts for friends and family here ranging from $ 30 — $ 75.
Another reason I love this shop is simply the atmosphere. Very laid back and welcoming environment. When I’m here I don’t feel like I’m expected to make a purchase. I can peruse the many different pieces at my own leisure, trying them on, comparing them in the mirror. Assistance from the staff is available, but they don’t hover down your neck making you feel like an opportunity for a commission. They even have a cute little patio complete with chairs and plants. I suppose this would be a great area for boyfriends and husbands to hang out while waiting for their ladies.

I’d driven by this place a thousand times but never had time to stop during business hours. I had some time to kill on Saturday to wander around Leucadia, and stopped in Deep Fling. so glad I did! I walked in thinking I was just going to browse, and walked out the proud new owner of a gorgeous ring (that every female in my office complimented the next day!)
Ambiance: The store layout is really beautiful and had music that matched. All the jewelery and clothing were arranged well and were easy to access (no having to ask the staff a million times to open display cases). Super cute place.
Selection: The best part! The store hosts a ton of really beautiful, unique pieces of jewelery. Most jewelery stores seem to fade together in my mind and tend to have pieces that all look similar and/​or unoriginal. Perhaps because the jewelery here is Scandinavian, it has a different look to it that I found refreshing. The store carries more budget-​friendly jewelery than most jewelery stores (prices range from $ 20-​$ 200, from what I saw). As for the clothes… I didn’t spend too long looking at the clothes as I’m not one to spend $ 200 on a shirt, but the main brand they carry, Odd Molly, was also unique and playful looking. The store carries far more jewelery than clothing though, fyi.
Customer Service: Great. I was greeted when I walked in, but the woman working wasn’t TOO attentive if you know what I mean (not a fan of pushy sales staff). She gave me a few tips and suggestions and helped me find additional sizes in some rings, and made some small talk, but for the most part let me have fun playing with all the jewelery.
Will I be back? Definitely. In fact, I may head there after work to look for a birthday present for my mom :-)

Oh my gosh. So I’ve been to a lot of jewelry stores lately (getting married) and I have to say for great, fun (costume) pieces this is the best I have been to thus far. Huge selection and so many pieces are so cute. I already know this is where I will head to get my sister her Christmas gift. Store is a little pricey but like I said, so many great pieces. Also, take a look at the price– some items were in the $ 200+ range and some in the $ 40 – 50 range. I bought the cutest turquoise/​gold bracelet that I have been searching everywhere for. I did leave before I could spend more money though– I could easily spend a small fortune here in the span of like 20 minutes. Happy shopping!

I really like this jewelry store. I always find something fun and it doesn’t break the bank. It’s a great place to buy gifts and get a little something for yourself.

deepFling is great for you and your loved ones– BLING! The Scandinavian jewelry here is exquisite, all hand made and unique. There are different price points for all your shopping needs. They offer Miss Dee from Sweden, Odd Molly clothing from Sweden, Pilgrim jewelry– with lots of lovely charms, Pandora, AC from Norway– WOWO!!! KumKum and more. The selection is AWESOME and the owners are SUPER great! I love this jewelry boutique tucked away in the quaint little community of Leucadia.

DeepFling was a super cool and nice jewelry store on the 101 coast. set next to a few cute little boutiques in the shopping center, this store is all about the bling bling.
nice rings, earrings, and necklaces are all here for your picking.
this store is just a little on the super pricey side, but they have some awesome things to pick from if you want some jewelry.

Fun and gorgeous selection of jewelry. I think it’s all from Scandinavia. With such a wide range in the prices, even I can afford something.

This is probably the most awesome jewelry store that I’ve ever been to and it’s right here in cool Leucadia. The good thing is you can buy anything here through their Website:
They only sell jewelry from Scandinavian countries and feature top designers such as Bjorg, Kum Kum and Silke. The owner also carries a small selection of contemporary woman’s clothing from Scandinavian designers. Not all the pieces are haute coutour and some are very affordable. However each piece is truly a work of art.
The store itself is really enchanting and is worth a visit up here.