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Specialties
Visit Vert & Vogue to discover women’s and men’s luxury essentials crafted and chosen with care — because what you wear matters. Our collection features refined artisanal clothing and accessories from independent designers, American made designs, and goods made of natural fibers — cashmere, linen and organic cotton.
Vert & Vogue was chosen as ‘A Top Store in America’ by Lucky Magazine, and featured in the The New York Times’ article ’36 Hours in Durham.’ It is the 5 time winner of The Indy Week’s ‘Best Local Women’s Boutique’ Award and 4 time winner of its ‘Best Men’s Clothing’ Award.
History
Established in 2008.
Nadira and Ryan Hurley founded Vert & Vogue in 2008.
Meet the Business Owner
Ryan and Nadira H.
Business Owner
Nadira and Ryan Hurley, founders of Vert & Vogue, met in Paris in 2001 at a men’s boutique managed by Nadira. After buying a new wardrobe from her, Ryan couldn’t help but ask Nadira out on a date. After a little persistence (she didn’t date her customers), she accepted. They were soon married in 2002. Following a honeymoon year living in Paris, they moved to New York and started a family. They soon found themselves in the suburbs wanting more. For Ryan, that meant a green business. For Nadira, a return to retail fashion. From those intentions, the concept of Vert & Vogue was born. The gritty revitalizing city of Durham would become its perfect home. Nadira and Ryan opened the doors of Vert & Vogue on September 10, 2008.