Integrity Auto Brokers of Colorado

Specialties

Integrity Auto Brokers of Colorado is a family owned, independent auto dealership and auto broker located in SE Denver. With 30+ years of auto industry experience our focus is to provide our clients with a car buying experience unlike any other. Without a no sales managers to answer to and consumer torturing processes to adhere to we can work on getting our clients the right car every time.

Integrity Auto Brokers of Colorado: Where people who hate buying cars learn how to love it.

History

Established in 2014.

John Berry, owner and General Manager of Integrity Auto Brokers of Colorado was born into a family with a long history in the auto industry. His grandfather was a successful Dodge, Chrysler, Pontiac, Buick and GMC dealer in Canon City, Colorado as were his uncle and cousins. John started his own career in auto sales at a Nissan store on South Broadway in 1984 but he quickly moved into the luxury end of the market with Acura when they arrived on the scene in 1986. From 1991 onward he worked as an auto broker with a large local company but eventually the size and structure of that firm became more of a hindrance to customer service than a benefit. With a new vision in mind John opened Integrity Auto Brokers of Colorado in May of 2014. On paper Integrity Auto Brokers of Colorado is a young company, but when you consider their level of experience along with a list of happy clients stretching back for 30 years it feels like working with an old firm re-​energized by youthful exuberance.

Meet the Business Owner

John B.

Business Owner

As a life long Colorado resident and native I can remember when ski passes were expensive, base area parking was free and I-​70 traffic on Sunday evening was a non-​event. My how times have changed.

With 30 years of industry experience behind me I believe that how consumers buy cars needs to change too. A slash and burn business model doesn’t provide a long term benefit to either the car dealer or their customers and doesn’t provide any value to the community either. My vision when I decided to open Integrity Auto Brokers of Colorado was to provide a one on one consultative experience to my clients where finding a vehicle that fits your needs best is the number one goal. But that taken even further by adding value to the community is the real reason why I do what I do. Through my membership in the Rotary Club of Centennial I take an active role in giving back by being involved in both local and international service projects. Selling cars is fun, but touching lives is incredible.