The first thing you see upon entering this higher end department store is their first sweater ever sold. It is framed, red and rather cool. Now on to the merchandise… If you looking for Wisconsin fish fry pants, this it the place to shop. Need elastic band, poly blend and washable by Alfred Dunner, check and score. If you need a party embroidered sweater with balloons, only $ 109.00. Steal But for those who like to shop with their great-gramms, you can find great beach clothing. I literally could have blown a few hundred here if I had the time. The old bags behind the counter, are well, old bags.