Upbeat Music

Specialties

We’re Northwest Florida’s newest most dynamic music store. We sell new and used musical instruments including guitars, folk instruments, band instruments, drums & percussion, PA & lighting, recording gear, school band supplies and accessories.

We also have friendly professional music teachers, private lesson studios, instrument repair services, school band rentals, audio and video design and maintenance services and much more. Upbeat Music is a NAMM Top 100 music store.

We look forward to meeting you!

History

Established in 2011.

Upbeat Music was founded by experienced music store managers to address the needs of musicians. schools, bands and churches in Northwest Florida, particularly in the northern parts of Okaloosa, Santa Rosa, Escambia and Walton counties. Prior to opening our business the closest music store to most of these areas was about an hour and a half round trip. To students (& parents) taking lessons, musicians needing band supplies, rentals and repairs this was an ongoing problem. We decided to open our store in Crestview, Fl which is the Okaloosa county seat and home to some of the largest school music programs in the state.

Since opening in 2011 we have been repeatedly recognized as a Top 100 Music Retailer worldwide by the National Association of Music Merchants and have grown our facility to include private lesson studios, an acoustic showroom featuring fine instruments from Fender Martin, Deering and Seagull and have full service repair facilities for band instruments, guitars & amps.

Meet the Business Owner

Richard R.

Business Owner

Dick Reinlie is a professional big band jazz drummer and owner of Upbeat Music. Originally from Fort Walton Beach, Fl., Mr. Reinlie graduated from Florida State University and went on to become the VP of Sales for Nortel Networks. After leaving a 25 year career in the telecom industry he spent 9 years as General Manager of Playground Music Center prior to opening Upbeat Music. Until recently he and his wife Carla were members of the Northwest Florida Symphony Orchestra. Dick Reinlie has a long history with music and understands the unique needs of professional, recreational and school music students.