Sunday Paper Publishing

Hulk friend let Hulk review today. Sunday Paper makes Hulk ANGRY. Too square to be edgy, too intown to please squares, Hulk no want to read. Puny syndicated columnists that Sunday Paper print not to Hulk’s liking. Hulk gives credit to SP for carrying both «liberal» and «conservative» columnists, but Hulk tired of seeing usual suspects given column inches. Local columnists not much better, with attempts at humor decidedly forced. ARRRRR! Hulk SMASH lame selection!
Maybe Hulk not smash puny Sunday Paper. It not fair to hound SP like army always hounding Hulk. Hulk not understand target demo for Sunday Paper. Maybe because Hulk not intown female between ages of 18 – 35 like Hulk’s girlfriend Betty Ross. Hulk ask Betty about Sunday Paper. Maybe she help Hulk understand SP’s mix of local articles which somehow manages to be simultaneously tedious and pedantic – like stupid Banner! Hulk HATES puny Banner! Sunday Paper makes Hulk angry and the madder Hulk gets, the STRONGER he gets! ARRRRR!

Oh, how appropriate… it’s Sunday.
I had some hope that this would be a consistantly decent weekly publication when it first came out about 3 or so years ago. I’ll admit that while I enjoy Creative Loafing, sometimes it too damn hip for it’s own good and I have absolutely no idea about half the subject matter in some issues. It’s the journalistic equivalent of a trip to a pretentious record shop. You can also count on CL to lean to the left on almost everything, which I have no problem with. I thought The SP would bring a more fair and balanced (heh) viewpoint on issues that affect Atlantans.
Sadly, this paper has turned into not much more than a local tabloid. Here’s the formula: Run story on an issue that’s loaded with hysteria and has little relevance to the average reader’s life and milk it for all it’s worth (ex. this week’s story on «Hooker School»). Run a weekly story on the same small circle of Atlanta celebrities that are constantly having their ass kissed by local media (Usher, Andre 3000, Ludacris, Jane Fonda, Ted Turner). «Discover» the new trends months after they’ve become old news in other publications.
I will give this pub some credit for at least having a sports section, although it’s not particularly thorough.
I will agree that this paper does have an identity crisis. It wants to appeal to the trendy and fashionable while at the same time cover local issues. I will say that it fails miserably in presenting issues that matter to Atlantans in an in-​depth way. Whatever news story that has the most shock value, as opposed to actual value, at press time is bound to be the cover story.
SP is always parading the pathetically short list of Atlanta A-​Listers. These celebrities, if they were ever much to celebrate, fade quickly. It’s the nature of the beast. Are these people even relevant in their respective fields anymore?
So an opportunity to be more than advertising space and mindless reactionary news is wasted. Don’t expect this publication to make you think.

Can I just say, I LOVE this paper! I’m not sure why, though, I just know that I do. It’s easy to navigate, is cleanly designed and has great, useful content. And it comes when you order from
, which is a nice bonus.

This is the best free alternative newspaper in Atlanta… Way better production value than Creative Loafing… And it has a comics section! Yay!