WECnology, LLC

Specialties

WECnology, LLC provides complimentary recommendations of trusted, preferred technology providers with proven tire and vehicle repair industry expertise. WECnology’s network of technology providers are dedicated to serving the automotive aftermarket industry and are proven to help dealers of any size maximize their return on any technology investment. WECnology’s advisory service is at no additional cost to the tire dealer.

Technologies include Point-​of-​Sale Software, eCommerce, Business Software, Web Sites, Search Engine Optimization, Internet Marketing, Social Media Marketing, telecommunications, data communications, Credit/​Debit Card Payment Optimization and «Ask Patty Certified Female Friendly®» training and certification.

We guide you through the technology jungle and match up your requirements with the right technology providers to meet your needs and exceed your expectations.

History

Established in 2010.

The founder has been involved in the automotive aftermarket for over 25 years creating and providing technology services to independent tire dealers and vehicle repair shops throughout North America. A proven track record of success, and has built a trust with tire dealers from every sector of the tire market including retail, commercial, retread, and wholesale. Today, dealers throughout North America put their trust in WECnology, to help them sort through the «technology maze.» This includes social media marketing and an array of other business services designed to help grow their businesses.

Meet the Business Owner

Wayne C.

Business Owner

Wayne is the president of WECnology, LLC. He has been designing, developing and providing technology solutions for the automotive aftermarket since 1989. From 1996 until the founding of WECnology in 2010, he was the president of a leading software provider in the Tire Industry.

He has met with thousands of tire dealers throughout North America and the world, including retail, wholesale, commercial and retread shops.

Croswell is a past member of the NTDRA and the Tire Association of North America (TANA) where he served on their Board of Directors and Executive Committee. He has served on the Tire Industry Association (TIA) Board of Directors since its inception in 2002. He was elected Secretary of TIA in July of 2007. Croswell served as the President of TIA from 2009 – 2010.

He earned his Bachelor of Science degree in Computer Science, from the Carroll School of Management at Boston College. He enjoys college and professional sports and still plays competitive soccer.