Expecting

Specialties

Visit us to view our large range of stylish maternity clothes to wear for any occasion during your pregnancy along with swimwear and sleepwear. We also sell discreet nursing tops and dresses for breastfeeding your baby. A free expert maternity bra and nursing bra fitting service is available instore.

History

Established in 2000.

Expecting Maternity Wear was born on 1^st September 2000 when owner Heather Booth opened its doors for the first time.

Heather says: I lived in London with my husband Steve whilst I was pregnant with our first child, Jack, and really struggled to find clothes to fit me. I was working full time and needed to look presentable.

When Jack was 1, we moved to York and I was amazed to find that there was nowhere in the whole of the city that sold specialist maternity wear or a proper maternity/​nursing bra fitting service. I decided that the situation had to change and started planning Expecting. I spent the whole of the next year doing a business plan whilst looking after Jack and on 1^st September 2000, just before his 2^nd birthday, we opened. Three years later we had our second child, a beautiful daughter, Erin, and that pregnancy was so much more enjoyable as I had lots of lovely clothes to wear!