Every time we are in Mazatlan, we call Salvador Pepsi! His name is Salvador Escudero Romero, but his nickname is Salvador Pepsi. Over 10 years ago, we went to Mazatlan with some friends and had the good fortune to meet Salvador. We negotiated a price and then hopped into his taxi at the cruise port and went on a really cool tour of Mazatlan. He took us to Parasailing and then a tour all over the city and explained to us(in English) about the history of Mazatlan, Sinaloa, and just cool stuff all over the place. He is a really nice guy, very fun, and looks out for his customers. For instance, he will intervene if a street vendor is ripping you off. His vehicle is always clean and works great and he is a super awesome guy. Next time we go back, we will call him again. He is fluent in Spanish and really good in English. His prices are fair, but he expects to haggle the price. Don’t let that portion of the encounter give you a bad taste, as it is expected that he drives a hard bargain and that you feel like you are getting the best deal you can. Since Mexico upgraded their regulations regarding the cruise line passengers, the prices are pretty well fixed by the government. He will normally meet you right under the sign that gives you the maximum prices as set by the government. If you take a cruise, and want to see Mazatlan and experience it’s rich history, food, and culture, call Salvador Pepsi. His cell number is(044 – 669) 918−50−74. You can call the company at 986−11−11 or 986−34−11 while in Mazatlan. If you contact Salvador ahead of time he can meet you with an open air taxi, or van. Seriously, Salvador Pepsi is a great guy, very honest, and will make your time in his home town super fun. If you go on a cruise or even if you fly in. Call Salvador Pepsi and he will show you a wonderful time in Mazatlan.