One of the two major destination spots for men’s fashion in Tokyo. The other one is Men’s Isetan. Where else can you get an entire building with 8 floors of men’s apparels in Japan? Even in the cities in the U.S., such building is quite difficult to find. Men’s fashion usually takes the back seat to women’s products. For example, men’s section at Bloomingdales in NYC is just the basement floor. The rest of the building is for women. You might think that such amazing building is in the outskirts of Tokyo, where land price is cheap. Nope. It is right in the middle of the city, in a premium rent district next to Sukiyabashi Intersection in GInza. Yes, it is just 100 meters away from famous Sukiyabashi Jiro Sushi restaurant. Sustainable business? It sure makes me worry. After all, there is a reason that most businesses stay away from men’s apparels. Price? Expensive. Pretty much all high-end brands for the most part. Fashion: Majority of the brands here are international brands. Lots of European brands and some American. Where are some Japanese brands as well, but only a few. If you are in search of made in Japan apparels, you might try other places like United Tokyo instead.