Community Marketing Initiatives

Specialties

Specializing in social media management, loyalty programs, brand management, print (including concept and design), strategic marketing planning, event management, promotional materials, analytics and reporting, copywriting/​editing, website content management and project management.

We understand the challenges local business owners may face in terms of time and resource allocation. Often times, although you have a plan, there simply isn’t time to research and implement it. We can help!

Focusing on local communities and their marketing efforts both independently and as a group, we are able to offer a complete marketing solution that is well planned and executed with measurable results. Integrating strategic marketing, planning and analysis, concept and copywriting, events and promotions with a clear social media and brand management strategic plan, to help keep your local business rooted in your community!

History

Established in 2009.

Who we are… Community Marketing Initiatives began with an «ah-​ha!» moment (as Oprah would say…): we can create a positive ripple effect by supporting our communities that can be translated everywhere; with the belief that a community supporting local businesses feeds a healthy environment, and in time, a healthier globe.

Our Mission… To encourage and promote local sustainability by connecting our clients to resources and customers that will help nurture their business and grow their local roots.

Our Vision… That everyone (and we mean everyone on Earth) should have the right to healthy, local resources. The best way to achieve this vision is to promote, educate, plan and encourage local businesses and consumers to buy local and thus, create a healthier, sustainable community for years to come.

Meet the Business Owner

Cheryl R.

Business Owner

Founder, Cheryl Rak’s career in marketing and brand management spans close to two decades. Weathering the shift from print to digital marketing, and now the marriage of the two.

Community-​driven, she has advised and managed marketing and loyalty programs for major associations and organizations such as CHF International, Family Health International (FHI), The Tea Association of Canada, and US Environmental Protection Agency (EPA); as well as Sears, Lowe’s and Home Depot to promote Energy Star campaigns.

She now focuses exclusively on community-​based clients and projects, supporting our mission and vision for local sustainability.

Community Marketing Initiatives also recommends

The Meat Merchant Inc

2

reviews

Boucherie charcuterie

,

Supermarché

,

Boucherie

Cheryl R. says,

«Great local butcher! Any time I am in their area I stop in for a quality meat order. No preservatives added, free range meat and groceries.»

Around Town Moving & Delivery

1

review

Déménagement

Cheryl R. says,

«We have used them several times to move and have been pleased every time! I would refer to anyone looking for a quality, professional moving service.»