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Specialties
Committed to delivering the best possible experience in beauty, food and art to all of our guests, we strive to elevate the everyday experience to the extraordinary.
History
Established in 2004.
FRED. is a salon, café and gallery in Halifax’s historic North End, whose innate desire is to make a difference not just economically, but socially within our community. Our story started in the fall of 2003 when Connors was the co-owner and stylist at a downtown hair salon on Barrington Street. Business was great until Hurricane Juan tore through the city and destroyed many downtown businesses including Connors’. Waking up to realize that you no longer had a business would be terrifying to most, but Connors saw the adversity as a new adventure.
Connors and his life partner Joel Flewelling purchased the then vacant Bank of Nova Scotia at the corner of North and Agricola, in the emerging albeit neglected North End neighborhood. The two combined their passions of beauty, food and design in creating the affordable luxury brand FRED.